Building a global presence for premium plastic surgery
Elevating Aesthetic Expertise - Dr. Sultan Yalçın
Transformed a leading plastic surgeon's digital presence with compelling content creation and international patient acquisition strategy.
Industry
Tourism
Headquarters
Turkey
Founded
2014
Company size
10+
Overview
Partnered with Dr. Sultan Yalçın, a prominent plastic surgeon in Antalya, to elevate her personal brand and expand international reach. Our focus was on creating a sophisticated digital presence that reflects her expertise.
Role
Led complete digital transformation and ongoing content creation. Managed brand development, digital presence renovation, and creation of engaging social media content with a focus on international patient acquisition.
Challenge
Needed to differentiate in the competitive aesthetic surgery market and expand reach beyond local patients. Required communication that maintained medical professionalism and regulations while being engaging and accessible.
Solution
Executed comprehensive digital brand refresh and implemented ongoing high-quality video content strategy. Created compelling multilingual content that successfully attracts international patients. Developed engaging social media presence that balances professional medical expertise with approachable communication.
Tools
